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GEO Score — AI Search Visibility — AISeen Docs

Learn how AISeen calculates your GEO Score: llms.txt, structured data, AI bot access, content clarity for ChatGPT, Perplexity, and Gemini.

Why GEO matters in 2026

Traditional search sends users to your site. AI search engines answer the question directly — and may cite your site as a source. If your site isn't structured for AI consumption, you won't appear in answers even if you rank #1 on Google.

Our GEO score checks the 6 key signals that determine how well AI engines can discover, read, and cite your content.

AI engines we monitor

ChatGPT / GPTBot

Bot: GPTBot

Perplexity AI

Bot: PerplexityBot

Google Gemini

Bot: Google-Extended

Claude

Bot: ClaudeBot

Grok

Bot: xAI-Bot

Meta AI

Bot: Meta-ExternalAgent

Bing Copilot

Bot: Bingbot

You.com

Bot: YouBot

Brave Leo

Bot: BraveBot

What we check

📋llms.txt
+20 pts

A plain-text file at /llms.txt describing your site for AI crawlers. Think of it as robots.txt for LLMs.

🧩Structured Data Richness
+25 pts

JSON-LD schemas (Article, FAQ, HowTo, Product, Organization) give AI engines structured facts to cite.

🤖AI Bot Access
+20 pts

GPTBot, ClaudeBot, PerplexityBot, and others must not be blocked in robots.txt or meta robots.

✍️Content Clarity Signals
+20 pts

Clear headings, FAQ sections, definition-style paragraphs, and factual statements help AI summarize accurately.

❓FAQ / HowTo Schema
+10 pts

FAQ and HowTo JSON-LD directly maps to the question-answer format used by AI answer engines.

🏷️Brand Signals
+5 pts

Organization schema, canonical brand name in title/h1, and consistent NAP (name/address/phone) data.

How scoring works

The GEO score starts at 0 and points are added for each positive signal found. The maximum score is 100.

Structured data richness+25
llms.txt present+20
AI bot access allowed+20
Content clarity signals+20
FAQ / HowTo schema+10
Brand signals+5

Score ranges

80 – 100

AI-Ready

Your site is well-structured for AI consumption. AI engines can discover, read, and cite your content accurately.

40 – 79

Partially Visible

AI engines can access your site but may miss key facts. Adding structured data and llms.txt will improve citation rates.

0 – 39

AI-Invisible

AI engines cannot reliably access or cite your content. Your competitors with better GEO will dominate AI answers.

Common issues & fixes

IssueImpactHow to fix
AI bots blocked in robots.txt-20Remove Disallow rules for GPTBot, ClaudeBot, PerplexityBot, Google-Extended.
No llms.txt file-20Create /llms.txt with a plain-English description of your site, key topics, and links.
No structured data-25Add JSON-LD schema. Start with Organization + WebSite, then add Article/FAQ/Product.
No FAQ schema-10Mark up your FAQ section with FAQPage JSON-LD. Each Q&A becomes directly citable.
Thin or vague content-10Write factual, well-structured content with definitions, lists, and clear answers to common questions.
No Organization schema-5Add Organization JSON-LD with name, url, logo, sameAs (social profiles) to establish brand identity.

GEO Score — AI Search Visibility — AISeen Docs

Learn how AISeen calculates your GEO Score: llms.txt, structured data, AI bot access, content clarity for ChatGPT, Perplexity, and Gemini.

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